Best Social Impact
Cynthia Chen, Yichi Zhang
“OpenCircle is an app that allows people to connect authentically with others is to incorporate anonymity into the traditional social media for a hybrid platform with the best of both worlds, allowing people to have real conversations with people in their actual lives. It is not considered a social media app or an enterprise messaging system, but rather something in between. The two main components in each OpenCircle group are The Stream and Private Message Chat.” The platform is designed to be a solution to social isolation, pressure of maintain a perfect social profile and cyberbullying or catfish due to the anonymous messaging. It aims to encourage healthy communication environment, primarily in institutions that would like their members to develop cohesive relationships and stay engaged. The secondary target market includes people in the Millennial Generation and Generation Z.